LatidoBeat is a coalition of premier local Spanish-language news organizations, united to amplify diverse Latino voices.
Most communities do not have a trusted/authentic Latino news source. LatidoBeat will fill gaps in markets all over the country, providing valuable Spanish-language news and information on a wide range of topics.
The credibility, legacy and commitment of the Latino news organizations building LatidoBeat greatly strengthens the value proposition of this new national news brand. These organizations include:
La Noticia
La Noticia is an independent, Spanish-language news organization established 27 years ago. Our mission is to produce original, high-quality journalism to serve the Latino community in Charlotte, North Carolina, providing valuable and accurate news and information that empowers community members.
Hilda Gurdian, CEO: With over 30 years in journalism and news entrepreneurship, Hilda brings passion and extensive experience to La Noticia. For the past 27 years, she has led a talented team dedicated to providing high-quality journalism that keeps the Latino community in Charlotte and across North Carolina well-informed.
Alvaro Gurdian, Publisher: Alvaro is La Noticia’s publisher and has been pivotal in transforming the organization from print-first to digital-first. Under his leadership, LaNoticia.com grew from the ground up into a national award-winning website. In addition to his work at La Noticia, Alvaro is a dedicated volunteer in the local and national journalism ecosystem, serving as president of the National Association of Hispanic Publications and as a board member of LION Publishers.
Impremedia
Impremedia is the largest U.S. Hispanic news and lifestyle media company, operating publications in Los Angeles, New York and Chicago:
Established in 1926, La Opinión is the leading Spanish-language newspaper in the U.S., serving Los Angeles’ Latino community with reliable, high-quality journalism. Published seven days a week, it stands as a cornerstone for news and lifestyle content that informs and empowers readers, preserving nearly a century of trusted media presence.
Founded over 110 years ago, El Diario is the oldest Spanish-language newspaper in the U.S. Published daily, it remains a vital news source for New York City’s Latino community. Committed to high-quality, relevant content, it connects and empowers readers, upholding its legacy as a premier Hispanic media institution.
Serving Chicago’s Latino community for decades, La Raza is a trusted Spanish-language news source. We deliver impactful journalism that reflects and empowers our audience, providing essential local and national coverage. Our mission is to inform, engage, and uplift the voices of the Hispanic community.
Jesús Del Toro, Director of Grants Development and Publisher. Jesús Del Toro is the Director of Grants Development of Impremedia, and head of La Raza (Chicago). Del Toro has a PhD in Journalism and has been named ‘Master of Media’ by Editor & Publisher Magazine and ‘Latino Publisher of the Year’ by the National Association of Hispanic Publications. Del Toro, an award-winning journalist and poet, has been a champion of Spanish media in the US, was appointed to the Local Media Task Force that proposed policy in support of local media in Illinois, and has been judge and reviewer of initiatives such as Press Forward, the Driehaus Foundation Awards for Investigative Reporting, and the Next Challenge for Media and Journalism.
El Comercio
Founded in 2006, El Comercio de Colorado is a Hispanic media outlet in Colorado that has maintained an unwavering commitment to creating original and relevant content. The publication stands out for producing bilingual content in Spanish and English, serving different generations of Hispanics in the state. With eighteen years of experience in its print edition, El Comercio de Colorado has evolved into a multimedia platform that includes print editions, a website updated daily, a newsletter, social media, and a podcast. This comprehensive approach allows the outlet to serve effectively as a reliable and accessible source of information for the community.
Jesús Sánchez Meleán, Editor & Publisher: Jesús Sánchez Meleán is the Editor and Publisher of El Comercio de Colorado. Originally from Venezuela, Sánchez Meleán has over a decade of experience as a journalist in Colorado and is an academic, serving as a university professor of American and Latin American History. In addition to overseeing the content of the newspaper and the multimedia platform, he is a board member of the National Association of Hispanic Publications (NAHP) and the Colorado Ethnic Media Collective (CEMC). Sánchez Meleán combines his expertise in political science and history with his dedication to providing rigorous journalism that amplifies the voice of the Hispanic community in Colorado.
La Prensa de Houston
La Prensa de Houston serves as the most impactful and persuasive channel for engaging with the Latino community and linking consumers to local businesses in the Houston Metropolitan Area. Established in 2001, our Spanish language multi-platform news and business outlet provides various content and advertising options, including sponsored content, advertorials, traditional ads, online advertising, and newsletters. Today, La Prensa de Houston plays a significant role in the Latino community, continuously evolving by adopting innovative tools and asserting itself as a go-to resource to connect with the Latino market, ensuring that its audience stays informed about the latest developments to grow and uplift Houston as a whole.
Evelyn Castro, Vice President: Evelyn Castro is the Vice President of La Prensa de Houston. She grew up in a media-focused environment, as her mother founded La Prensa de Houston in 2001, sparking her passion for communication. She aimed to rebrand the company, go digital, build a skilled editorial team, and support local businesses. Recognized as the 2022 Latina Publisher of the Year, Castro values communication as a tool for education and community support. She plays an active role in the broader media industry as the Board Secretary for the National Association of Hispanic Publications (NAHP) and Board of Directors for the Alternative Newsweekly Foundation (ANF).
La Prensa de Orlando
La Prensa, based in Orlando, is a print and digital publication focused on serving the Latino community. This independent Spanish language publication has served five counties in Central Florida for the last 43 years.
Maritza Beltrán, Owner & Publisher: Maritza Beltrán is the owner and publisher of La Prensa de Orlando. A passionate and accomplished journalism entrepreneur, she has extensive experience in radio, television, print media, and community service. As the first female anchor for Telefutura/Univision Orlando, Maritza is a trailblazer in Spanish-language media in Central Florida.
